Locness Designs came about because I was a little perplexed as to why people initially don’t know how to pronounce my name correctly. It’s really quite simple: Loc just like “Loch” in the Loch Ness Monster. With my name being so short, my friends as well as teachers and co-workers have all given me some interesting nicknames (and that list is growing steadily still). Among them is the “Locness Monster.” I don’t know why it came to me when I was in search of a logo for myself, but it did. So I went for it and designed my identity around the mysterious Nessy of Scotland.
In addition, I love a design that is simple, elegant, yet captivating. When I thought about it, the Loch Ness Monster is a pretty good example of that. Its draw on people is quite amazing and the name alone brings up a clear visual of what it looks like (even though no one has seen it). Everyone have their own interpretation of the Loch Ness Monster, just as everyone sees a design differently. The memorability, in the end, makes the design successful just like any mythical monster.
As for me, I am not Scottish by any means (sorry for the confusion). I am 100% Vietnamese and came to the US when I was 7 years old. Art was my refuge in a place where I didn’t know anyone. I used it as a means to relax and learn. As time goes on, my doodles became drawings, my drawings became illustrations, and my illustrations became a part of a larger design. Art has been with me all my life, and I pursue it as a career in college with a BA in Art Studio with emphasis in Graphic Design. I love looking at the bigger picture and seeing how things work together which is why I am now a UX designer. However, I still roll up my sleeves to design and draw too.